Google Tag Manager 360

Google Tag Manager 360 is an enterprise tag management solution that works with Google and third-party tags and allows you to make quick changes that save your team time and increase efficiency.

What it does

Google Tag Manager 360 is the tag management tool within Google Marketing Platform. 

Tag Manager 360 offers marketers secure user roles and permissions for collaboration, along with templates for third-party vendor tags that simplify code publishing and help eliminate errors. 
 
Features include: 

Accelerated Mobile Pages (AMP) Support 

Asynchronous Tag Loading

Defining Reusable Value 

Tag Pausing

Tag Black List

Tag Sequencing

Mobile App Support

Why You Need It

Increase Agility

Add and update your own tags for conversion tracking, site analytics, re-marketing, and more. Tag Manager offers virtually endless ways to track activity across your sites and apps, and the intuitive design lets you change tags whenever you want.

Easily Check for Errors

Ensure your mission-critical data is collected reliably and accurately with Tag Manager’s easy-to-use error checking and speedy tag loading. Your IT team will feel confident that your site is running smoothly, even during busy holidays or the launch of a new campaign.

Simplify Integration

Add or change your tags as needed. Tag Manager supports all tags and offers easy-to-use turnkey templates for a wide range of Google and third-party tags for web and mobile apps. Don’t see what you need listed? Easily add it as a custom tag.

Collaborate Across Teams

Workspaces and granular access controls allow your team to work together efficiently, while multi-environment testing lets you publish to different environments to ensure things are working as expected.

Enjoy Ease of Use

Organize tags, triggers, and variables into logical groupings, making them easier for your and your team to work with. Quickly find anything in your containers with instant search and autocomplete features. Add new tags, or edit existing ones with just a few clicks, then publish in seconds.

Increase Trigger Control

Set tags to fire when a particular element is clicked, or based on a custom, logged event—without any extra code. You can also set tags to fire when a particular form is submitted.

Take Control of Your Future

Are you ready to build a data-driven culture where your people, process, and technology become a competitive advantage?

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