Jennifer Lancaster Dana Joins Delve Deeper as Chief Client Officer

Delve Deeper, a Bouder-based global performance media agency known for integrating data, technology, and media to accelerate client growth, is excited to announce that Jennifer Lancaster Dana has joined the firm as Chief Client Officer.

Jennifer brings a track record of building exceptional client partnerships and driving digital transformation through strategic insights, customer experience optimization, and integrated technology solutions, with organizations such as Oracle, Epsilon, Merkle, and Acxiom. Throughout her career, she has helped enterprise brands across industries identify opportunities to create more personalized and effective customer experiences, often by aligning business goals with data-forward marketing and technology strategies.

In her role as Chief Client Officer, Jennifer will lead Delve Deeper’s client leadership and account management functions, with a focus on strengthening client relationships, driving strategic growth, and ensuring excellence in delivery across all engagements. 

“Jennifer’s commitment to client success and her deep experience in transforming how organizations think about personalization make her an outstanding addition to the Delve Deeper leadership team,” said Greg Sobiech, Founder and CEO of Delve Deeper. “She brings a perfect blend of personal authenticity, business acumen, client empathy, and strategic vision. All skills that will be invaluable as we continue to deepen our partnerships and deliver world-class value for our clients.”

Jennifer’s leadership is rooted in a philosophy of understanding clients’ strategic opportunities and designing solutions that accelerate growth while enhancing long-term trust and loyalty. Her experience spans helping organizations optimize technology stacks, improve personalization at scale, and connect data to measurable business impact.

“I’m thrilled to join Delve Deeper at a time when data, technology, and strategic media are defining the future of growth marketing,” said Jennifer Lancaster Dana. “Delve’s focus on solving real business challenges for clients, as its culture of curiosity, collaboration, and performance resonates deeply with how I approach client leadership. I look forward to working with the team to elevate client experiences and help shape the next chapter of impact for our partners.”

Jennifer’s appointment aligns with Delve Deeper’s ongoing commitment to delivering exceptional value and strategic partnership to organizations looking to grow through data-driven media and technology solutions. Her leadership will be instrumental in scaling client success, fostering innovation in service delivery, and reinforcing the agency’s reputation as a trusted growth partner.

About Delve Deeper
Delve Deeper is an independent global performance media agency that blends data, tech, and media to drive rapid ROI and meaningful growth for clients. With billions in media managed and a team of experts across offices in the U.S. and Europe, Delve Deeper partners with both nonprofit and for-profit organizations to outperform their categories through relentless optimization, thoughtful strategy, and measurable results. Learn more at delvedeeper.com.