Beyond Segmentation: Personalizing Donor Journeys with AI
In this live, insight-packed session, see how USA for UNHCR spotted future high-value donors hidden in a $10 gift surge, then used AI to give every supporter a VIP journey without blowing the budget.
You’ll also get tactical advice on avoiding the high rate of AI pilot failure through change management and recognizing the role of internal culture in successful implementation. Other topics will include AI personalization without the creep factor, treating donors like partners, and a look inside USA for UNHCR’s innovation lab, The Hive.
You’ll also get tactical advice on avoiding the high rate of AI pilot failure through change management and recognizing the role of internal culture in successful implementation. Other topics will include AI personalization without the creep factor, treating donors like partners, and a look inside USA for UNHCR’s innovation lab, The Hive.
Date: August 26, 2025
Time: 3pm EST
Time: 3pm EST
Reserve your spot.
Meet the speakers.
Lacey Stone
Chief Development Officer, USA for UNHCR
With more than 15 years as a fundraising pro, Lacey will provide a roadmap for the future of digital fundraising, unpacking how USA for UNHCR treated a surge of small donors like VIPs through personalization.
Nathan Chappell
Chief AI Officer, Virtuous
An expert on the intersection of AI and giving, founder of Fundraising AI and a co-author of “Nonprofit AI,” Nathan will discuss how to implement precision philanthropy through change management and by deepening relationships with donors.
Greg Sobiech
CEO & Founder, Delve Deeper
A longtime performance media expert with deep experience in digital fundraising, Greg will moderate and detail how charity organizations can operationalize the insights for exceptional results.
Give Every Small Donor Major-Donor Care with AI. This is the playbook.
Donors expect personal, one-to-one outreach, but delivering it at scale demands piles of data, deep donor insight, and endless message variants that only major-gift programs can afford.
AI changes that equation. By predicting each supporter’s future value, it lets you pinpoint which $10 donors merit VIP treatment, gather just the data that matters, and auto-build messages for every segment.
You’ll learn how USA for UNHCR did this when it received an influx of givers following the outbreak of the Ukraine war, as well as a host of other tactics so you can elevate your donor engagement with AI.
AI changes that equation. By predicting each supporter’s future value, it lets you pinpoint which $10 donors merit VIP treatment, gather just the data that matters, and auto-build messages for every segment.
You’ll learn how USA for UNHCR did this when it received an influx of givers following the outbreak of the Ukraine war, as well as a host of other tactics so you can elevate your donor engagement with AI.
Webinar Details
Date: August 26, 2025
Time: 3pm EST
Location: Zoom
Replay: Yes–recorded for all registrants
Time: 3pm EST
Location: Zoom
Replay: Yes–recorded for all registrants