Delve Deeper Named to Built In Best Place to Work Report for Fourth Year in a Row

Recognition includes 100 Best Midsize Places to Work in Colorado and 100 Best Places to Work in Colorado Built In has named Delve Deeper to its Best Places to Work 2025 report, including on it 100 Best Midsize Places to Work in Colorado and 100 Best Places to Work in Colorado. This marks the fourth year in a row that Delve Deeper has been named to Built In’s lists. The annual awards program includes companies of all sizes, from startups to enterprises, and honors both remote-first employers as well as...

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January 7, 2025
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Gerber Life Insurance Increased Conversions by 25% at a 15% Lower CPA

We know how important it is for insurance companies to have a holistic view of their cross-channel advertising activity in the modern digital world. We’re proud to maintain a strong partnership with one of the top providers in the insurance industry Gerber Life Insurance Company (GLIC), who, for more than 50 years, has been providing quality budget-friendly life insurance products to middle-income families. Our collaboration started when GLIC realized it’s essential to understand their media mix better to...

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May 5, 2020 |

How Multi-Touch Attribution Optimizes the Customer Experience

Digital Marketing experts estimate that most Americans are served around 4,000 to 10,000 advertisements daily. It’s no wonder why advertisers have a hard time determining which ads, channels, and/or devices impact a consumer’s particular buying decision most. However, determining your most conversion-driving touchpoints in the customer journey is one of the most important aspects of your digital marketing strategy.   This insight becomes even more important when there are unexpected market changes,...

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April 30, 2020 |

DELVE Awarded Best Use of Data by an Agency In AdExchanger Awards 2020

AdExchanger Awards Recognize DELVE as a Best Use of Data by an Agency Finalist for their customer segmentation work with UNICEF USA Boulder, CO, April 29, 2020 — DELVE, a data-first, measurement-first digital advertising and marketing consultancy specializing in advanced analytics, media management, and data activation, announced their recognition as a finalist in the AdExchanger Awards 2020. The AdExchanger Awards recognize the best of the year in digital advertising and marketing. The best of the...

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April 29, 2020 |

Self Service Analytics Best Practices for Increased Marketing Efficiency

As a brand, your analytics measurement program is one of the most important sources of data-driven insights to better inform your overall digital marketing strategy. It is important that your analytics measurement tool allows you to quickly measure performance, diagnose performance issues, and take data-driven counter-measures where needed.  In order to evaluate this, our clients often enlist our help to complete an analytics audit. One of the most common results in these audits is that many brands waste...

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April 27, 2020 |

UNICEF USA Increases Donation Amount Over 78%

We love doing work in the non-profit space so when UNICEF USA (the U.S. subsidiary of the United Nations International Children’s Emergency Fund) came to us with the challenge of expanding their donor network, we were eager to help. Using Google Cloud Platform informed data, DELVE built 20 distinct audience segments and was able to identify UNICEF USA’s highest-value customers. From the shared characteristics of the highest-value donors, our experts were able to create look-a-like audiences for targeted...

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April 22, 2020 |

How to Increase Revenue 10% with Customer Journey Tracking

How well do you know your customers? No matter whether you’re selling a product or service, understanding your customers and how they interact with your brand is more important now than ever. Google recently partnered with Boston Consulting Group and found that “brands that create personalized experiences by integrating advanced digital technologies and proprietary data see revenues increase by 6% to 10%  – two to three times faster than those that do not.” Why? Because customers today not only...

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April 21, 2020 |

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