DELVE to Present at Fundraising Online 2024 by The Resource Alliance

Fundraising Online 2024April 17-18, 2024 | 8AM MSTOnlineHow to Get Donor Journey Right with Tech, Data and Media: An Interactive “Jeopardy” ExperienceJoin us for an interactive session about the necessary elements to grow your digital individual giving program and build the best donor experience, no matter your size or sophistication. You’ll walk away with the understanding of Tech, Data, and Media roles at different steps of the donor journey, real-world examples of getting it right (and wrong), and...

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March 28, 2024
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The Deep Dive: Audience Suppression

Delve Goes Deeper: Insurance Marketing Discover how implementing Audience Suppression can help generate better business opportunities.  This is the fourth post in our Insurance Marketing series, sharing tools to help insurance providers identify their most profitable audience segments, increase their marketing ROI, and drive conversion and revenue growth. In our first marketing tactic Deep Dive, we’ll DELVE deeper into the ways Audience Suppression contributes to conversion growth.  It’s...

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April 15, 2021 |

The Data-Driven Advantage

Delve Goes Deeper: Data-Driven Segmentation Learn how Demographic- and Psychographic-Based Segmentation leads to the most useful and robust results. This is the second post in our Data-Driven Segmentation series, exploring the methodology and business applications behind DELVE’s approach to customer segmentation.  Segmentation offers a powerful framework for personalization. While Rule-Based Segmentation can be effective, Data-Driven Segmentation is a robust solution for marketers who...

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April 12, 2021 |

DELVE Wins at 2021 IAC Awards

DELVE Wins Two Honors at 2021 Internet Advertising Competition (IAC) Awards BOULDER, Colo. — April 9, 2021 — DELVE, the measurement-first advertising consultancy that empowers marketers with the intelligence of their own data, announced today that they won two awards in the Web Marketing Association’s annual Internet Advertising Competition (IAC). The two honors—Best Of Show Online Campaign and Best Non-Profit Online Campaign—were awarded for the company’s work with UNICEF. This is the first time...

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April 9, 2021 |

Opportunities for Improving Marketing Efficiency and ROI

Delve Goes Deeper: Insurance Marketing Explore a three-pronged approach to driving improvements in overall marketing ROI.  This is the third post in our Insurance Marketing series, sharing tools to help insurance providers identify their most profitable audience segments, increase their marketing ROI, and drive conversion and revenue growth. As mentioned previously in this series, “doing less with more” as an insurance marketer comes down to how well you can reduce targeting low-value...

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April 7, 2021 |

Meet the Team: Robert Enriques

Name: Robert Enriques Title: Head of Delivery What are your job responsibilities? I lead the building and scaling of a world-class delivery organization at DELVE. I also spend part of my time evangelizing the value of data science in marketing. How long have you been at DELVE?  7 years part-time as a consultant and 3 years full time. I joined full-time to start up the marketing data science practice from scratch, then transitioned to focus on data science business development, and I recently...

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April 2, 2021 |

DELVE Announces Jeremy Leonard

Global Head of Consulting BOULDER, COLO., April 1, 2021 — DELVE, the measurement-first advertising consultancy that empowers marketers with the intelligence of their own data, announced today that Jeremy Leonard has joined the company as Global Head of Consulting. DELVE has offices in the United States, Poland, Belarus and Ukraine. The company is extending its global footprint in Europe and beyond to provide optimized coverage to large international brands. Leonard will be responsible for both differentiating...

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April 1, 2021 |

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