Boulder-based shop adds expertise and consistent track record to expanding network
BOULDER, COLORADO (July 10, 2023)—Expanding its scope and remit, independent performance agency DELVE has joined global agency network Worldwide Partners, Inc. (WPI) as its newest partner. With over 80 agencies in more than 40 countries, WPI’s model matches brands and campaigns around the globe with specialized expertise drawn from across the network.
“We were founded in the US but have deep roots globally, especially in Europe,” says DELVE Founder and CEO Greg Sobiech. “Marketing is increasingly cross-border and the demand for performance is growing. DELVE can help WPI agencies bring deep performance experience to the table, and our independence means we’ll always move faster.”
“DELVE adds impressively strong analytics capabilities to our growing network. This is an essential element of what WPI partner brands need today and in the future,” adds John Harris, WPI CEO. “They were an obvious choice to join WPI and help our agencies and clients thrive.”
Founded in 2011 with offices in Boulder, New York, Warsaw, and Minsk, Delve’s mission is to create competitive advantages so powerful they seem unfair for brands and marketers in three key areas:
- Analytics: DELVE’s Consultancy unit helps brands segment their users to find and define their superfans
- Media: DELVE’s Agency unit brings rich experience in full-funnel performance media
- Technology Reselling: DELVE’s AdTech Platform provides one-stop access to digital offerings from leading vendors including Google and Amazon
“We aim to enable our clients to find their superfans and dominate their categories,” says Anton Lipkanou, DELVE President and COO. “We never stop delving deeper into analytics, media, and technology to unlock an ‘unfair’ advantage at every turn.”
DELVE clients include AT&T, Experian, Gerber Life Insurance, Capital One, Orange, Trek, Unicef USA, The Wonderful Company, and Wynn Resorts.
In 2021, DELVE was named Google Cloud Specialization Partner of the Year for Marketing Analytics and winner of the AdExchanger Award for Best First-Party Data Strategy by a Marketer for the second straight year.
Consistently ranking high in employee satisfaction, in 2022 DELVE was recognized as one of Built In’s Best Places to Work in Colorado and certified as a Great Place to Work®.
“To us, organizational culture awards are very meaningful,” says Sobiech. “Technology is only as good as the people behind it. Giving our clients an ‘unfair’ advantage starts with giving our people one. DELVE is committed to helping our team skill up in a rewarding environment. Partnering with our fellow WPI agencies around the world opens up exciting new opportunities for Delvers.”
Founder and CEO
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Delve is a technology-first digital consultancy that believes in the power of data and measurement in brand and performance advertising. Focused on analytics, media and technology reselling, DELVE partners with global DTC challenger brands to help them rise above their competition by accelerating revenue growth and increasing media RoAS.
About Worldwide Partners, Inc.
With over 80 agencies in more than 40 countries and experience in over 90 industry verticals, Worldwide Partners serves as a hub that harnesses the talent, expertise and diversified capabilities of the agencies within our network to reimagine growth for both brands and agencies.